> ## Documentation Index
> Fetch the complete documentation index at: https://docs.digifist.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Campaigns
> Discount flows built in the visual Rule Builder and published to Shopify as real discounts — with a full lifecycle from draft to archive.
A campaign is a discount flow you build in the visual Rule Builder of Galantis Discount Flow and publish to Shopify as a real, working discount. Every percentage deal, free-shipping threshold, BOGO offer, and loyalty reward runs through a campaign — one place to design the logic, schedule the window, and track the results.
Once published, a campaign is not a simulation. It is applied at checkout by a discount Function and appears on Shopify's own Discounts page alongside any discounts you created natively.
## How campaigns become Shopify discounts
When you publish a campaign, Galantis Discount Flow creates a matching discount in Shopify:
* **Automatic discounts** — the default. The discount applies on its own whenever a cart meets the flow's conditions; customers never enter a code.
* **Code-based discounts** — created when your flow contains a **Discount code** condition. Customers must enter the code at checkout for the flow to apply.
Published campaigns are visible on Shopify's native **Discounts** page. Clicking one there opens the campaign in Galantis Discount Flow, so the app stays the single place where the discount is edited.
## The campaign lifecycle
Every campaign carries a status that describes where it is in its lifecycle. The Campaigns list groups campaigns into tabs by these same statuses.
| Status | Meaning | How a campaign gets there |
| ------------- | ------------------------------------------------------------- | ---------------------------------------------------------------------------------------- |
| **Active** | The discount is live and applying at checkout | Published with a start date of now or earlier, or activated from the list or detail page |
| **Scheduled** | Published, but the start date is in the future | Published with a future start date in the **Active dates** card |
| **Draft** | Saved but never published — no discount exists in Shopify yet | Created with **Save as draft** in the wizard |
| **Paused** | Temporarily stopped; the discount no longer applies | Paused manually, or paused automatically when a Free plan usage cap is reached |
| **Ended** | The campaign's end date has passed | The optional end date in **Active dates** is reached |
| **Archived** | Removed from Shopify, kept in the app with its analytics | Archived from the detail page or via a bulk action |
Archiving removes the live discount from Shopify but preserves all analytics. Restoring an archived campaign brings it back as **Paused**, so you can review it before reactivating.
## Where to go next
The 3-step wizard — templates, the Rule Builder, and publishing.
The Campaigns list, bulk actions, and the campaign detail page.
Start and end dates, timezones, and the Scheduled and Ended statuses.
How campaigns stack with order, product, and shipping discounts.
Six ready-made starting points, from Percentage Discount to Loyal Customer Reward.
## Limits to know about
Two limits apply when publishing campaigns:
* On the **Free plan**, a maximum of **3 campaigns** can be active at once. The Free plan also has monthly usage caps — when reached, all discounts pause until the next monthly period or an upgrade.
* Shopify allows at most **25 active automatic discounts** per store, across all apps and native discounts. Code-based campaigns do not count toward this limit.
Both limits are checked at publish time — see [Creating campaigns](/galantis/discount/campaigns/creating-campaigns) for the exact behavior.
## Related guides
* [Creating campaigns](/galantis/discount/campaigns/creating-campaigns) — the full 3-step wizard walkthrough
* [Managing campaigns](/galantis/discount/campaigns/managing-campaigns) — statuses in practice: pause, archive, restore
* [Templates](/galantis/discount/campaigns/templates) — the fastest way to a first campaign