What this section does
The Featured Collection section creates an editorial-style promotional display for any collection in your store. It combines:- A large promotional image with customizable height and border effects
- Heading and subheading text to introduce the collection
- A grid of products pulled directly from the selected collection
- A call-to-action button linking to the full collection

Getting started
Configure content
Upload a promotional image (1440x1720px recommended), add your heading and subheading text, then select the collection to feature
Section settings
- Content & Media
- Layout & Spacing
Image
Image
Image picker — Upload or select a promotional image for the collection
- Recommended size: 1440x1720px
- Appears on one side of the split-screen layout
- Should be high-quality lifestyle imagery that represents the collection
- Controls the height of the featured image relative to section height
- 100% = image fills the full section height
- Lower values create shorter, more compact image display
Flip media/content position
Flip media/content position
Checkbox (default: unchecked)Reverses the layout to swap positions of image and text content:
- Unchecked: Image on left, content on right
- Checked: Content on left, image on right
Enable border effect
Enable border effect
Checkbox (default: checked)Adds a decorative border effect around the featured image for enhanced visual separation.
Heading
Heading
Textarea (default: “Featured collection”)Main heading that introduces the collection. Keep concise (3-5 words) for maximum impact.
Subheading
Subheading
Textarea (default: “Pair text with an image to focus on your collection. Add details on availability, style, or even provide a review.”)Descriptive text that provides context about the collection—describe the style, occasion, features, or benefits.
Link text
Link text
Text field (default: “Shop all”)Text displayed on the call-to-action button.
Link URL
Link URL
URL field (default: /collections)Destination URL for the button. Typically links to the full collection page.
Collection
Collection
Collection picker — Select which Shopify collection to display products fromProducts are automatically pulled from the selected collection based on your collection’s sort order.
Products count
Products count
Range slider — 4 to 10 products (default: 6)Controls how many products from the collection are displayed in the grid.
- 4-6 products: Recommended for most layouts
- 7-10 products: Use when you have more vertical space
Best practices
Use high-quality images
Upload images at 1440x1720px for sharp display. Use lifestyle photography that represents your collection’s style and appeals to your target audience.
Keep headings concise
Limit headings to 3-5 words for maximum impact. Use the subheading field for longer descriptions and collection details.
Optimal product count
Display 6 products by default for balanced visual weight. Use fewer (4) for more focus or more (8-10) when featuring large collections.
Create visual rhythm
When stacking multiple sections, alternate the flip setting to create a flowing, magazine-style layout that guides the eye.
Match CTA to collection
Set the Link URL to point to the actual collection page so customers can explore all products after viewing the preview.
Coordinate spacing
Use consistent spacing settings across sections for cohesive page rhythm. Compact works well for mobile, Default for desktop.
Test border effects
Try border enabled/disabled based on your image style. Borders work best with product photography, less so with lifestyle images.
Update seasonally
Refresh the featured collection, image, and text with new seasonal collections to keep your homepage content current and relevant.
Common use cases
Homepage collection promotion — Feature your best-selling or newest collection on the homepage with compelling imagery and a direct CTA Seasonal campaigns — Highlight holiday, seasonal, or limited-time collections with timely images and copy that create urgency Category introduction — Use on category landing pages to introduce and provide context for the products customers will see below Editorial storytelling — Create a magazine-style brand experience by combining high-quality imagery with narrative text about your collectionsLayout behavior
Desktop: The section displays in a split-screen layout with the image on one side and text content (heading, subheading, CTA) on the other. Products appear in a grid below. Use the flip setting to reverse the image/content positions. Mobile: The layout stacks vertically with the image at the top, followed by text content, then the product grid. The flip setting does not affect mobile layout.Related sections
- Featured Products — Display a curated list of specific products instead of pulling from a collection
- Featured Collections Links — Promote multiple collections at once with a tile-based layout
- Featured Articles — Similar editorial layout but for blog content instead of products