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Conversation tiers are an optional monthly add-on that increases your Conversation allowance beyond what your plan includes. The rate is flat: $1 = 100 credits, every tier, no markup. Tiers do not roll over and upgrades persist until you manually downgrade. For most stores sending production campaigns, adding a monthly tier is recommended to avoid send-time blocking.
The credit rate changed: tiers are now priced at $1 = 100 credits (previously $1 = 50). The 68 available tiers run in graduated increments from $5 (500 credits) up to $5,000 (500,000 credits).

Where credits come from

You spend credits in this order:
1

Plan allowance

Each plan includes a fixed monthly Conversation allowance — Free 20, Starter 50, Growth 250, Scale 1,000, Enterprise 2,000. Spent first.
2

Monthly Conversation tier (optional)

If you add a tier, those credits are spent after your plan allowance is depleted.
3

Send-time upgrade

If both are exhausted mid-campaign, Galantis blocks new sends and prompts an instant tier upgrade so you can continue.
See Billing overview for the full plan table.

Tier list

Upgrade and downgrade behavior

Upgrades can happen at any time, including during campaign send-time. The new tier becomes your active tier immediately and remains active for all future billing cycles. The new credits become available right away so an in-progress campaign can finish.
Upgrades do not auto-downgrade next month. If you want a lower tier next cycle, you must manually downgrade in Billing → Tiers.
Downgrades are a manual action in Billing. We recommend making downgrades effective at the start of your next billing cycle to avoid proration edge cases and keep billing predictable.
When a campaign requires more Conversations than your remaining balance, Galantis shows a blocking warning and lets you upgrade your tier immediately without leaving the send flow. Final usage is reconciled based on DELIVERED messages after the campaign completes.
If you regularly send well over 500,000 Conversations per month, contact your account manager or support to discuss a custom tier or Enterprise volume agreement.

Usage & blocking

How to track Conversations and what happens when a campaign is blocked.

Invoices & line items

How tiers appear on your Shopify invoice.