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The Newsletter banner section is an email signup form framed as a card, with a heading and text you write in blocks and an optional image beside or behind it. It gives a home page or footer area a clear place to grow your list, and submissions create customers tagged for your newsletter in the Shopify admin. The section settings cover the button label, the image and how the card is positioned and colored. The message itself comes from Heading, Text and Image blocks, so you can add a second line, a small graphic or nothing at all. Newsletter banner section with an image on the left and a heading, text and email form on the right

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What this section controls

  • The submit button label
  • An image with a mobile version, shown beside the text or as a full background
  • Minimum height and the horizontal and vertical position of the content
  • Separate color schemes for the background, the card and the button
  • Heading, Text and Image blocks inside the card
  • Width, spacing and borders

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Getting started

1

Open the Theme Customizer

From the Shopify admin, open Online Store, then Themes, and select Customize on Olympus.
2

Add the section

Select Add section and choose Newsletter banner. The preset adds a Heading and a Text block with a first-order offer.
3

Write the offer

Edit the Heading and Text blocks. Change the Button label in the Content group if Sign up does not fit your tone.
4

Add an image

Upload an Image in the Media group and choose whether it sits beside the text or fills the background.
Newsletter banner section selected in the Theme Customizer sidebar

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How it works

The form asks for an email address only. After a successful submission the message “Thanks for subscribing!” appears under the field, and the address is stored as a customer in the Shopify admin with the tag newsletter. Validation errors from Shopify, such as an invalid address, are shown under the field. No app is needed, and any email service connected to your Shopify customers can pick up the subscribers.

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Section settings

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Content

Button label: text on the submit button. Default: Sign up. The email field’s placeholder reads “Email*” and is not editable in this section.

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Media

Image is optional. Without one, the card is a solid block in its color scheme. Mobile image replaces the main image on small screens and falls back to it when empty.
  • Beside the text (default): the image takes one half of the card and the form the other. On mobile the image stacks above the form.
  • Full background: the image fills the whole card and the form sits on top of it.
Puts the image on the Left (default) or Right in the Beside the text layout. Has no effect on the background layout.
Darkens the background image from 0% to 80% in steps of 5 so the form stays readable. Default: 0%. Appears only when Image layout is Full background and an image is set.

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Layout

  • Minimum height: the card is never shorter than this, from 200 to 720 pixels in steps of 20. Default: 420. In the Beside the text layout this also sets how much of the image is visible.
  • Horizontal position: aligns the content within its area to the Start, Center (default) or End.
  • Vertical position: Top, Center (default) or Bottom. Most noticeable when Minimum height leaves room above and below the form.

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Colors

Fills the full width of the section behind the card, even when Width is Page. Default: Scheme 1.
Colors the card itself: its background, text and form. Default: Scheme 1. Choosing a different scheme from the background lifts the card off the page.
Turn on the checkbox to give the submit button its own scheme, chosen in the color picker that appears. Off by default, in which case the button follows the card scheme. Use it when the card scheme’s button color blends into the image.

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Common settings

Page (default), Narrow, Narrower, Fluid or Full width.
None, Small, Medium, Large or Extra large. Default: Large for both.
None (default), Top, Bottom or Top and bottom.
These options behave the same across the theme. See Common settings for details.

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Blocks

The card accepts three shared blocks, placed above the form in the order you set. Their settings are documented in Theme blocks.
  • Heading: the offer, for example “Enjoy 10% off your first order”. Rich text with heading level, size and alignment; the preset uses Heading 3 aligned left.
  • Text: what subscribers get and how often. Size and alignment; keep it to one or two sentences.
  • Image: a small graphic inside the content area, separate from the section’s own media, with an aspect ratio and optional link. Useful for a logo mark or an illustration above the heading when the section has no main image.
The form itself is not a block and always renders below the blocks. To collect only an email with no message, remove all blocks.

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Best practices

Lead with the benefit

A discount, early access or useful content in the heading. “Subscribe to our newsletter” on its own gives no reason to act.

Set expectations in the text

Say how often you email. Customers subscribe more readily when they know it is a monthly edit rather than daily promotions.

Keep contrast high

Over a background image, add overlay or a distinct Card color scheme until the field and button are clearly visible.

Place it once

One banner near the bottom of the home page, plus the footer Newsletter block, covers most stores. Repeating the form on every section devalues it.

Provide a mobile image

In the Beside the text layout the image sits above the form on phones. A landscape crop keeps it from pushing the form far down.

Match the popup

If you also use the Newsletter popup, keep the offer identical so customers do not see two different promises.

Newsletter popup

A timed signup dialog that appears over the page

Footer

Add a compact newsletter form to the footer with the Newsletter block

Theme blocks

Settings for the Heading, Text and Image blocks